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Zimmerman Named President & CEO

Chris Zimmerman has been appointed President and CEO of Business Operations

Monday, 06.16.2014 / 2:30 PM / St Louis Blues - News
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Zimmerman Named President & CEO
The Blues have appointed Chris Zimmerman as President and CEO of Business Operations.


ZIMMERMAN INTERVIEW
On his first day of work, President and CEO of Business Operations Chris Zimmerman sat down for an interview with Chris Kerber on KMOX 1120 AM.

ST. LOUIS – St. Louis Blues Chairman Tom Stillman announced today that the franchise has appointed Chris Zimmerman as President and CEO of Business Operations.

Zimmerman, 54, comes to the Blues with more than 30 years of experience in sports, marketing, and business management. From 2006 to 2009, Zimmerman was President, CEO, and Alternate Governor of the Vancouver Canucks. During his tenure, Zimmerman led a number of key initiatives to create new revenue streams, expand the club’s digital presence, enhance community involvement, and develop innovative programs with the team's corporate partners. He was also chosen to be a member of the NHL's Business Advisory Council.

Prior to joining the Canucks, Zimmerman was with Nike for 11 years. He joined Nike in 1995 as North America Advertising Director and helped fuel a period of dramatic growth for the Nike brand. In 2000, Zimmerman was named General Manager of Nike Golf; he played a key role in repositioning the business by entering new product categories and leveraging relationships with Tiger Woods and the PGA Tour. In 2003, Zimmerman took charge of Nike’s hockey business as President and CEO of Nike Bauer Hockey, leading a dramatic turnaround that returned Bauer to the top spot in the hockey equipment industry.

Zimmerman began his career with Saatchi & Saatchi, one of the world's top advertising agencies. During his 12-year tenure, he worked on marketing brands and growing revenues for such companies as Procter & Gamble, Nabisco, Tyson Foods, and Wendy’s. He was also a member of the agency’s Operating Board.

Over the last four years, Zimmerman served as President of Easton Sports (a leading supplier of baseball and hockey equipment), was a member of the Los Angeles Kings’ Business Advisory Group, and operated his own strategic consulting business.

Zimmerman played hockey at the University of Vermont, and he served as an assistant hockey coach at Babson College while working toward his MBA there.

“Chris has an exceptional record of building fan and consumer engagement for a diverse set of sports brands,” said Stillman. “He is known in the sports industry as a creative marketer who develops innovative partnerships that drive business results. Chris has a passion for the game of hockey and a commitment to building great organizations, and I am confident he will drive our business forward as we continue to pursue a Stanley Cup for St. Louis.”

“I am thrilled with the opportunity to join the St. Louis Blues and to contribute to the club's storied history,” said Zimmerman. “I feel especially fortunate to be coming on board at a time of tremendous progress and momentum for the Blues. I can’t wait to start working with everyone in the Blues organization, as well as fans, corporate partners, and the rest of the community, as we continue building a championship-caliber franchise.”

In addition to overseeing all aspects of the Blues’ business operations, Zimmerman will be responsible for the Scottrade Center and for the Blues’ role and interest in the Peabody Opera House.

Bruce Affleck, formerly President of Business Operations, decided earlier this year to move to a new role in which he will focus on developing enhanced relationships with key St. Louis companies. Affleck’s new title is Executive Vice President, and he will work closely with Zimmerman.

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WESTERN CONFERENCE
  TEAM GP W L OT GF GA PTS
1 ANA 66 42 17 7 196 179 91
2 NSH 66 41 18 7 196 162 89
3 STL 64 40 19 5 198 162 85
4 CHI 64 38 21 5 188 152 81
5 MIN 64 35 22 7 181 164 77
6 VAN 64 36 24 4 184 176 76
7 WPG 65 32 21 12 180 175 76
8 CGY 64 35 25 4 182 165 74
9 LAK 64 31 21 12 175 167 74
10 SJS 65 32 25 8 185 183 72
11 DAL 65 29 26 10 203 215 68
12 COL 64 28 25 11 170 183 67
13 ARI 65 21 37 7 142 220 49
14 EDM 64 18 36 10 145 213 46

STATS

2014-2015 REGULAR SEASON
SKATERS: GP G A +/- Pts
V. Tarasenko 64 31 31 27 62
A. Steen 62 19 32 3 51
J. Schwartz 57 21 27 14 48
T. Oshie 56 17 27 8 44
D. Backes 63 21 22 1 43
K. Shattenkirk 49 8 32 18 40
P. Stastny 56 12 25 10 37
J. Lehtera 57 9 24 14 33
A. Pietrangelo 64 6 27 -5 33
P. Berglund 60 8 12 -2 20
 
GOALIES: W L OT Sv% GAA
B. Elliott 20 10 2 .922 2.19
J. Allen 17 6 3 .903 2.55

 
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